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| HLFPPT Madhya Pradesh |
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 Community Based Social Marketing
The Community Based Social Marketing (CBSM) at Madhya Pradesh with office at Gwalior, was one of the first social marketing programs implemented by HLFPPT. The programme is currently operational in eight districts of Madhya Pradesh including Gwalior,Bhind Morena,Datia,Shivpuri,Guna,Vidhisha and Rajgarh. The programme has a strength of ninety Block Field Workers (BFW), each BFW covers on an average thirty five villages and also identify the Social Marketing Practitioner (SMP) in every village and brand them as Tarang partner. The BFW and the Tarang Partner promotes the social marketing basket of goods comprising of condoms, oral contraceptives, oral rehydration salts, iron and folic acid tablets, sanitary napkins and medicated plasters.
Community Care Centers
Community Care Centers have been designed and established to reduce HIV related morbidity and mortality in adults and children and mitigate the impact of HIV on children and women headed households. These centers are a bridge between the community and the hospital providing comprehensive care to PLHA with special emphasis on nutrition and drug adherence. With support from PACT (Promoting Access to Care and Treatment) initiative of Global Fund Round VI, HLFPPT is committed to establish 24 such centers in Madhya Pradesh, Uttar Pradesh and Rajasthan through Population Foundation of India (PFI).
Logo of Community Care Centers: CCC (2007) |
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